PS3 Online being Supported by Xfire... Not as Cool as it Seems Wednesday, October 11 2006
Some interesting news today about Xfire providing PS3 games technology to connect to their network. The best interview is from Next Generation (with a couple of key quotes):
Next-Gen: First of all, a lot of gamers are wondering if this Xfire deal will extend beyond SOE and Dark Kingdom…
Mike Cassidy: There are two deals here, really. There’s one deal between us and SOE, and there’s one deal between us and Sony Computer Entertainment. The deal with SCE is a tools and middleware license that lets us basically build a plug-in for any PS3 game. Then we need to work with the publishers, and the publishers use that middleware to enable Xfire functionality in their games.
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Aside from Xfire being so popular and increasingly established, why is Sony Computer Entertainment going outside to provide online community features for PS3 games?
Xfire is not replacing SCE’s PlayStation Network Platform at all. They have their own network platform that they will describe and roll out. What we’re doing is complementary. Sony itself was interested in working with us because we have such a large PC community and since so many PC gamers also play console games—I think for us, 74 percent of our 5 million users play console games too—they use it as a nice segue to reach into the gamers of the PC world who already have PC Xfire accounts.
…I think what we’re doing is providing some features and what they’re doing is providing some features that we don’t do at all. We don’t do paid digital downloads and we don’t do a lot of things like that. There are also some publishers that have no interest in the Xfire solution, which is fine. But there are some publishers that are like, “Great. We want to plug into the 5 million-user Xfire community.” We will work with Sony's PlayStation Network Platform…
This is actually really good news for PS3 owners as it's the first credible online service technology to raise its head up from the murkiness around launch. Frankly, I expected Sony to purchase XFire a year or so back to jumpstart their efforts - sadly, Viacom beat them to it. The good news is that enabling an Xfire plugin will allow some (not all) PS3 games to be connected to the Xfire network (and hence to their brethren on the PC). Kudos for that!
The bad news? This definitely isn't what Sony would have wanted to do if they had other options. What we end up with is a bit of a mishmash of online accounts, logins, and services. For example, now when I play a PS3 title I simply can't depend on having a single Friends list. Sony will manage the "master" list, which should have presence in every PS3 title, and Xfire will be a plugin that some publishers integrate into some games. This means gamers can't depend on finding their friends in one place (if the game even supports Xfire). The possibility exists that Sony might do a larger deal to integrate Xfire into every PS3 title, but frankly, they should have simply swallowed their pride and purchased Xfire a long time ago and made it their default backend technology.
Another challenge is that Xfire is now effectively middleware - and that's not free. Had Sony purchased and integrated Xfire into their SDK I could see the effective cost of integration being "free" to publishers. Now, unfortunately, each and every publisher has to look at their budget and decide whether adding a second online service/friends list/presence is worth it. I have no idea what Xfire's licensing costs are, but whatever it is, it's not free - Sony lost that opportunity. And that means publishers have to decide whether to spend extra dollars, effort, and time in an era when game costs are already spiraling higher and higher.
Sadly, this appears to be an artifact of Sony's online service being late to the game and likely underwhelming. Don't take my word for it - just wait a short month or so and see what Sony delivers for their "free online service" (vs. any Xfire capability). I'll bet you a dollar it's underwhelming, and will highlight just how desperately this Xfire deal was needed (even with all the issues around it).

Ozymandias, do you know whether the upcoming HD-DVD drive will feature a Ricoh-style combo lens with a diffraction layer? Specifically, I'm wondering if Microsoft is looking ahead and future proofing the device so that it could potentially be made into a combo HD-DVD / BluRay player with a system software update.
Seems to me that the price for such a dual-read lens system would not be much more than a single-read lens...and the opportunity to be able to provide both formats would be a pretty big weapon.